Privacy Policy

JUSTB Privacy Policy

Last updated: November 9, 2021
This privacy policy (“Privacy Policy”) is about how JUSTB, LLC. (“JUSTB,” “we,” “us,” or “our”) will collect and use any information given to us by users of movewithjustb.com (the “Site”), or other online services offered by JUSTB (collectively, together with the Site and the Apps, the “Services”).

If you are a child (under 13 years old) and need help understanding this policy, you should ask a grown-up to read it and explain it to you.

WHAT INFORMATION DOES JUSTB COLLECT FROM UNREGISTERED USERS?

Users may access our Services without registering for an Account. For Non-Account holders, we may collect the following (collectively, “Non-Personal Data”):

●  IP Address;

●  Device ID (when accessed through Apple TV);

●  Operating system;

●  URL of the site users came from;

●  Browser version;

●  Pages users visit;

●  Search terms within our Services; and

●  Other “clickstream” data.

●  We may collect this Non-Personal Data ourselves or use a third party to collect and process the information on our behalf. Stripe, Squarespace, Google Analytics, and Google Ads are third parties who collect, use, or store our user’s personal information.

WHAT INFORMATION DOES JUSTB COLLECT FROM REGISTERED GROWN-UPS?

Parents, legal guardians, or other adults in the home (“Grown-Ups”) will need to register to create an Account. When Grown-Up registers to create an account (an “Account”), we collect the following information from the Grown-Up:

●  Birth year (collected only for age verification purposes and discarded when registration is complete);

●  Email address;

●  IP Address; and

●  Password.

●  Child’s name, birth date, gender, and physical capability.

WHAT INFORMATION IS JUSTB CAREFUL NOT TO COLLECT?

Personal Data is information that is related to an identified or identifiable natural person, including information that directly or indirectly identifies a natural person (collectively. “Personal Data”). JUSTB never collects Personal Data from children. We require parent/legal guardian consent from the persons registering the account.

Beyond what is disclosed above, JUSTB would only collect Personal Data from a child under the age of thirteen (13) after notifying the child’s Grown-Up and obtaining consent in advance. In the event that we learn that we have accidentally collected such Personal Data without the requisite and verifiable parental consent, we delete that information from our database as quickly as practical.

HOW DOES JUSTB USE THE INFORMATION IT COLLECTS?

Depending on whether a user is an unregistered user or a Grown-Up registered for an Account may use the information it collects in different ways. However, regardless of whether or not a user is registered for an account and irrespective of the type of Account for which the user is registered, by accessing and/or using the Services, users accept and agree to be bound by this Privacy Policy, our Terms of Service, and the End User License Agreement.

For Grown-Ups registering for Accounts, we use the Grown-Up’s email address to send Account verification emails and to send updates about how the Services are being used. Once the Grown-Up clicks the link in the Account verification email, the Account is created and zip or other postal code is assigned to the Account based on the IP address. If a Grown-Up does not complete registration within seven (7) days of the verification email, JUSTB deletes the Personal Data associated with the Account set up from its records.

Once registered for an Account, we may collect and retain contact information and other Personal Data from the Grown-Up in a number of ways, such as when the Grown-Up requests email updates or other information, completes customer surveys or submits a feedback or contact form. We use the zip code to display content from local underwriters and sponsors. When a user contacts us by phone, email, or postal mail, we may also receive and process that user’s Personal Data.

In addition to the Personal Data we collect, we create aggregated, de-identified data and use it to improve our Services, to demonstrate the efficacy of our Services, and to develop new services. We share aggregated, de-identified information with our sponsors to let them know how many users viewed and interacted with their materials but this information does not identify any individual. We do not sell Grown Ups’ Personal Data.

We engage third-party service providers that help us administer and provide the Services (for example, a web hosting company whose services we use to host our application). In some cases, these third parties need access to Personal Data, and so we may share Personal Data to the extent necessary in order for them to be able to perform those services for us. We maintain and regularly update an active Third Party List of service providers who have access to our users’ Personal and Non-Personal Data.

If we want to share Personal Data in a way that is materially different than we have described in this Privacy Policy, we will notify the user in advance and obtain consent in accordance with applicable law.

HOW DOES JUSTB USE COOKIES?

JUSTB also uses “cookies” to enhance users’ Site visits. A “cookie” is information either temporarily or permanently stored in a file on users’ computer. Users can set their browser to reject cookies, but that may limit use of some JUSTB features.

DOES JUSTB USE THIRD-PARTY TRACKING?

JUSTB may, from time to time, serve targeted contextual advertising to its users on the Services. This is commonplace on the Internet. When anyone uses the Internet, unaffiliated parties such as ad networks, web analytics companies, and social networking platforms may collect information about users’ online activities over time and across our and other websites. This information may be used to provide advertisements for products and services that may interest JUSTB users, and those companies may use cookies, clear GIFs, and other tracking technologies. Notwithstanding the foregoing, JUSTB does not utilize third-party trackers on portions of the Services commonly accessed by children.

HOW JUSTB COMMUNICATES WITH USERS

We do not send marketing messages to children. We do send emails to Grown-Ups or Educators with information about our Services that we believe may be of interest when these users have opted in to receive those messages. Users may opt-out of receiving email messages by contacting us at rosie@movewithjustb or by clicking on the “unsubscribe” link found at the bottom of every email that we send.

Grown-Ups and Educators may also choose to subscribe to email newsletter communications from JUSTB. These communications may include invitations to participate in JUSTB’s promotions or surveys, as well as information about JUSTB’s events, updates, and other activities, and users may provide us with additional information when they participate in these activities. In addition, users may provide us with additional information when they fill out the feedback or support contact forms. We use the information provided to respond to their concern.

ACCESSIBILITY STATEMENT

If you do encounter any difficulty using JUSB, please reach out to us via [email protected] with details about the section or webpage, and we will make all reasonable efforts to make that page accessible.

SECURITY

We are committed to protecting the security, integrity, and confidentiality of all user data through the use of commercially-reasonable physical, technical and administrative safeguards. JUSTB stores data in secure cloud-based environments and uses server authentication and industry-standard firewalls in an effort to prevent interference or access from outside intruders. We also require unique account identifiers, user names, and passwords that must be entered each time users access the Services.

Nonetheless, despite JUSTB’s security efforts described above, it is common knowledge that the transmission of information via the Internet is not wholly secure, and we cannot guarantee the security of Personal Data transmitted to or through any of our Services. Any transmission of Personal Data by you is at your own risk. By using our Services, you acknowledge and accept these risks. As a result, we cannot guarantee or warrant the security of any information you disclose or transmit to us or that are otherwise provided to us and we cannot be responsible for the theft, destruction, or inadvertent disclosure of information. It is your responsibility to safeguard any passwords, ID numbers, or other special access features associated with your use of the Services. Any transmission of information is at your own risk. By using our Services, you acknowledge and accept these risks.

You are responsible for maintaining the confidentiality of your user name and password, as well as the credentials of any other users operating under your Account. If you become aware of, or suspect, any unauthorized use of an Account or loss of your or your users’ Account credentials or suspect any other security incident related to JUSTB, notify us immediately at [email protected]

DATA RETENTION AND PRIVACY REQUESTS

We retain data for as long as an Account is active, and for a period of time afterward to retain account continuity for educators. Within twenty-four (24) months of inactivity on any Account, we will delete the Account and the associated Personal Data.

GDPR: DATA COLLECTION IN THE EEA

Under the General Data Protection Regulation (EU) 2016/679 (known as, “GDPR”), JUSTB functions as a “data controller” when we process certain Personal Data from Grown-Ups who access JUSTB through an Account to maintain and provide the Services, and for any marketing communications that Educators and Grown-Ups may opt-in to receive.

In these situations, the data processing and protection practices are explained in this Privacy Policy, the Terms of Service, as well as with, where applicable, a contractual agreement with the educational institution with which the Educator users are affiliated.

If you are a user accessing our Services from within the EEA (such user herein referred to as a “Data Subject”), we may ask for your consent so that we may process your Personal Data. For example, we will ask for your consent to send you marketing information. However, in certain situations, applicable data protection law allows us to process your Personal Data without needing to obtain your consent. For example:

  • To perform our contractual obligations to you, including fulfilling requests you have made, contacting you in relation to any issues with your use of the Services, or where we need to provide your Personal Data to our service providers who help us operate the Services.

  • To comply with laws, regulators, court orders, or other legal obligations

  • To fulfill our “legitimate interests,” including communicating with you

    regarding the Services including changes to the Services, to respond to your questions about your use of the Services, to support our investigation of suspected illegal activity, to protect and defend our rights and property, or the rights or safety of others, to develop, provide, and improve our Services and to enforce our Terms of Service, End User License Agreement, and this Privacy Policy.

We also use automated data collection tools to correlate your IP address with your location, sufficient to recognize your zip or postal code in order to display local sponsor or underwriter information or notify you of local events.

We will use your Personal Data as described above and for other purposes, including the following:

●  To fulfill or meet the reason you provided the information. For example, if you share your name and contact information to ask a question about our services, we will use that Personal Data to respond to your inquiry.

●  To fulfill our reporting obligations to underwriters, sponsors, and other partners as described in our Privacy Policy, and to inform our Board of Directors.

●  To provide, support, personalize, and develop our Services, including without limitation, receiving, processing, and responding to feedback.

●  To our third-party service providers to allow them to provide features on our behalf as described below.

●  To create, maintain, customize, and secure your account with us.

●  To personalize your experience with the Services and to deliver content, and

  • service offerings relevant to your interests and/or geographic location, including targeted offers and ads through our Services, third-party sites, and via email or text message (with your consent, in accordance with applicable law).

    ●  For testing, research, analysis, and product development, including developing and improving our Services and products through focus groups and surveys.

    ●  To communicate information to you (e.g., new features, products, or services),

    and to send you relevant emails and communications that may be of interest

    to you and that you have opted in to receive.

    ●  To help maintain the safety, security, and integrity of our Services, databases,

    and other technology assets, and business, including without limitation, to investigate suspected violations of our Terms of Service, suspected fraud, or other unlawful activity.

    ●  To enforce our agreements, terms, conditions, and policies, and to notify you of any updates to the same.

    ●  As may be required by law or by a court order, in which case we shall attempt to notify you and work with you to seek to limit the scope of the required disclosure.

    ●  As described to you when collecting your Personal Data or as otherwise set forth in this Privacy Policy.

    ●  To evaluate or conduct a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of our assets, whether as an ongoing concern or as part of bankruptcy, liquidation, or similar proceeding, wherein Personal Data held by us about our users is among the assets transferred, in which case your information will remain subject to the terms of this Privacy Policy.

    ●  With your consent and as permitted under applicable laws and regulations.

    INTERNATIONAL DATA TRANSFERS

    If you are located outside of the United States, please be aware that your information will be transferred to, processed, and stored in the United States, where it will be treated in accordance with this Privacy Policy and applicable privacy laws in the United States. These laws may be different from the privacy laws in your country.

    However, this does not change our commitments to safeguarding your privacy and we will comply with all applicable laws relating to the cross-border data disclosure of your Personal Data. Where required, we implement Standard Contractual Clauses with our third parties pursuant to the requirements of the EU General Data Protection Regulation (“GDPR”), and you may request a copy of the Standard Contractual Clauses by emailing us at [email protected].

    DATA PROTECTION OFFICER

    Our appointed Data Protection Officer is Rosie White. If you have an inquiry regarding your Personal Data, pursuant to the rights listed in the preceding section (above), please send your message to the following:

    Attn: Rosie White
    Re: Data Privacy Inquiry
    Email: [email protected]

    CHANGES TO THIS PRIVACY POLICY

    We may make changes to this Privacy Policy from time to time, and you should review it periodically so that you know about the changes. Changes are effective once posted on the Services. If we make any material changes to this Privacy Policy,

we will notify and obtain the prior consent of the Account holder using the email address provided during registration or otherwise as required by law.

CONTACT US

If you have any questions or comments about our Privacy Policy, please contact us: By email: [email protected]